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Pricing

Clear starting points for coaching. Everything else is quoted after a short review.

Executive Coaching

$5,000
a month, from
  • Monthly sessions
  • 90 day plan
  • Senior advisor
Apply

Private Coaching

$10,000
a month, from
  • Weekly sessions with a senior advisor
  • Dedicated team of 8 specialists
  • 320 delivery hours a month
  • Project manager and VA support
Apply

Bespoke

Quoted
built around your brief
  • AI and automation
  • Advertising and CRM
  • Exit planning
Apply for a quote

Compare coaching.

Both include a senior advisor and a clear plan. Private Coaching adds weekly sessions and a dedicated team of 8 delivering 320 hours a month.

ExecutivePrivate
SessionsMonthlyWeekly
90 day growth planYesYes
KPI dashboardYesYes
Messaging between sessionsYesPriority
Leadership team workshopsNoYes
Dedicated delivery teamNo8 specialists
Delivery hoursNo320 a month
Project managerNoYes
VA supportNoYes
Weekly sprints and Slack channelNoYes
Quarterly planning daysNoYes
Starting price$5,000 a month$10,000 a month

Private Coaching

Your own team of 8.

Senior advice is only half the job. Private Coaching gives you a dedicated team of specialists, led by a project manager, delivering 320 hours of work every month.

8Specialists
320Hours a month
1Project manager
$10kA month, from

Project manager

Runs your weekly sprints, keeps everyone on track and reports progress.

CRM and automation

Builds and maintains your CRM, pipelines, workflows and AI agents.

Website developer

Landing pages, funnels and site updates that convert.

Media buyer

Plans and optimises paid campaigns across every major platform.

SEO specialist

Technical SEO, content and local search that compounds over time.

Social media manager

Plans, writes and publishes content across your channels.

Graphic designer

Ads, brand assets, decks and everything in between.

Video editor

Short form video and ad creative that earns attention.

Every month

  • Weekly implementation sprints
  • Dedicated Slack channel
  • VA support for admin and follow up
  • Quality checks before anything goes live
  • Documentation for everything we build
  • Monthly performance report

Hiring in house

Eight salaries, recruitment, training, software and management time. Months before the team is up to speed.

Private Coaching

One monthly fee. A trained team ready to go, with a senior advisor setting the direction and a project manager running delivery.

Need something bespoke?

Luna Advisory, AI, advertising, CRM and exit planning are quoted on scope. Apply and we will send a clear proposal.

Apply now

What you are paying for.

Senior time, first of all. Every engagement is led by an experienced advisor who has built and run businesses, not a junior account manager reading from a script.

A plan you can act on. You leave each session with clear priorities, owners and dates, and we check progress against them.

Work that gets done. On Private Coaching and bespoke projects our delivery team builds the systems, campaigns and reports with you, so the plan does not stall.

  • No long lock in after the first three months
  • Prices in USD, VAT added where it applies
  • Ad spend and software paid directly, so you see every cost

What clients say.

From Luna Advisory clients, plus Google reviews for Aesthetic Business Coach, one of our brands.

5.0
5 reviews on Google
Luna Advisory
“Working with the Luna Group has been a real game changer for my business. … It doesn’t feel like you’re just paying for advice and being left to figure everything out yourself.”
Luna Advisory clientBusiness coaching
Google
“This isn’t generic business coaching; it’s specifically built for aesthetic clinics and medical spas. … Our revenue is now more consistent, our team is more confident, and we finally have a structured growth plan.”
Jordy SmithClinic owner
Luna Advisory
“The work we’ve done with the Luna Group around AI and automation has completely changed how we operate. … We’re no longer wasting so much time on manual processes and can focus on actually growing the business.”
Luna Advisory clientAI and automation
Google
“The combination of the Ignite coaching programme, ClinicOS software, and the ad management support has completely changed how we approach growth.”
Joel CarlsonClinic owner
Luna Advisory
“What really stands out is how practical everything is. It’s not just theory or another generic marketing plan. … It genuinely feels like having an experienced business partner who has your back.”
Luna Advisory clientMarketing
Google
“…the platform itself has been a great addition to the business. … The guidance, communication, and level of care have been fabulous.”
Ally RowlandPractice Manager
Luna Advisory
“One of the best decisions we’ve made has been investing in better systems and automation with the Luna Group. … Our output has increased significantly, and the business is now in a much better position to handle growth.”
Luna Advisory clientSystems and automation
Google
“The training has been fantastic, really informative, easy to follow and has helped me feel confident getting started in my new role. … Overall, a great experience and I’d definitely recommend!”
HannahTeam member
Luna Advisory
“Running a business can be incredibly isolating at times… I particularly appreciate that they look at the bigger picture rather than focusing on just one area of the business.”
Luna Advisory clientStrategy and support
Google
“Highly recommend … to body contouring/aesthetic clinics that needs a growth boost. He is professional, knowledgeable and enthusiastic about his work.”
Sun Health And WellnessClinic

Questions

Is there a minimum term?
Three months, then month to month with 30 days notice.
What is included?
Inclusions are confirmed in your proposal and contract, so you know exactly what you are getting.
Is VAT included?
Prices are in USD. VAT is added where it applies.
How are bespoke projects priced?
After a short review we send a fixed quote or a monthly fee, depending on the work.
Can we upgrade later?
Yes. Many clients start with Executive Coaching and move to Private Coaching when they want the team to deliver the work as well.
How are the 320 hours used?
Your project manager plans them in weekly sprints against the priorities we agree with you, and you see what was delivered every week.
How do we pay?
By invoice each month, payable by card or bank transfer.

Let’s talk about your business.

Apply in two minutes. We reply within two working days.